In a nutshell, it’s a way to organize the world’s conversations.
The internet, in theory, lets us communicate instantly with anyone, anywhere. At least that’s what was the driving force behind the first BBSs being created in the 1970s, followed by Usenet in the ’80s. This push to be digitally interconnected culminated with the popular adoption of the Internet in the 1990s.
But in all honesty, for the past 30 years not much has changed with online discussions. Forums and message boards have remained stagnant with virtually no added value and have been eclipsed by other, more fleeting and cloistered means of information exchange: email, IM, Facebook messages, blogging, and oh yes — Tweets. Unless you run in the right circles, you are deprived of potentially good information. That is, if you are not drowning in a sea of noise.
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This need not be the case. At Ipiqi, we think it should be easier and more efficient to talk to like-minded people, no matter where they are and how esoteric their interests. We don’t want to sift through piles of irrelevant chatter to discover things we’d find interesting. We think forums can be reinvented and put to truly good and powerful use.
We’re not satisfied with what’s already out there. If you can’t tell, we want to be piqi, and we’re pretty sure you’ll want to be, too.